We make it easy to drive business growth.
RIGOR professionals are seasoned market research and customer insights experts. We are passionate about the work we do and are committed to excellence in helping our clients succeed and grow their business.
Trusted and respected by top business leaders, we bring deep research knowledge and broad industry experience to capture and transform complex data into high-impact actionable insights.
Call or email today and learn how we can support your growth, limit your customer turnover, and put you on a solid track to success and profit. 612.644.2546 or yoo@rigor.company.
Analysts. Experts. Advisors.
We support you with a wide range of skill sets in flexible work styles from comprehensive consultation to coaching to meet diverse client needs. We offer a suite of high-integrity analyses and research models that will help you get the insights you need quickly to make informed and insightful decisions and move to action.
Our ramp-up process is collaborative and empowers experts in marketing, product development, business development, and strategy with information to make decisions.
Research. Insights. Growth. Opportunities. Results.
It's that simple. We design and deliver the highest-quality research and insights that enable growth, opportunities and results to expand your market share and build your business.
We are highly-trusted advisors with solid business acumen and strategic mindsets. We are partners to business leaders to deliver the most relevant data, insights, rigor, and guidance you deserve. Whether you are seeking to build a strategic alliance with the right partner or need a special skillset or tool, you can rely on RIGOR to deliver the best each and every time. Together we will create and refine your plan for success. Call now to learn more: 612.644.2546.
Rigorous data gathering & analysis for:
Market sizing and mapping
Competitive analysis
Market trends
Diverse Voice of the Customer (VOC) methodology and statistical research for new product ideation & development including:
In-depth interviews
Focus groups
Concept test
Kano, Conjoint, Discreet choice, MaxDiff analysis
In-depth explorations for deeper customer understanding including:
Customer journey mapping
Customer activity cycle
Buying process
Perceptual mapping
Simplification of big data for actionable insights using:
Predictive modeling
Text analytics
Segmentation
Visualization
A full scope of support for strategic planning from data gathering and analysis to completing your roadmap for future
Comprehensive customer satisfaction study program including:
Net Promoter Score (NPS) design
Satisfaction survey design & data collection
Reporting & statistical analysis
Key driver analysis of customer loyalty
Action planning